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esure was founded in 1999 by Chairman, Peter Wood, to offer competitive insurance cover for drivers and homeowners by using the internet as the primary sales channel. From the outset, their goal was to offer superior service - on both the internet and phone - while using technologically advanced systems and underwriting to keep premiums low.
Following its launch, esure quickly established itself as one of the freshest and most competitive insurers in the market. Car insurance sales grew rapidly with large numbers of internet and telephone customers switching to esure. esure officially launched esure home insurance - with its contents no claim discount of up to 45% - in March 2002. Their contents cover includes market-leading benefits - particularly for its enhanced cover for garden contents and office equipment in the home.
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